Beretta entered the hunting apparel industry bringing all its hunting expertise. In short order, it has established itself worldwide with a style that combines functionality, aesthetics and a sense of belonging to the hunting world, with an eye on outdoor trends. Massimo Vallini interviewed Alessandra Grolla, sales and supply chain director of Beretta Clothing & accessories. 

SIG Sauer's Canyon family of optics gets bigger with two very interesting 10x42 binos, the  Canyon Rangefinding Binocular and the Canyon HD Binocular. Another good  piece of news is that the two optics – the Canyon HD Binocular in particular– are being offered at very interesting prices. 

The CZ 600 Range immediately looked an exciting and adventurous rifle from the instant I first saw one. It’s designed for shooters for whom precision is the priority and carries the most stringent accuracy guarantee of sub-0.75 MOA (using match ammunition) within the entire 600 portfolio.

The state of the art in thermal binoculars from Pulsar, the Merger LRF XL50 offers the same classic binos design and configuration as the other models of the Merger family, including the integrated laser rangefinder, but with one key difference: an incredible HD – or 1024x768 pixels – resolution and quality of the thermal sensor, currently the absolute top available on the hunting and sports …

Available in 12 gauge and 20 gauge, the latest addition to the Orion family is designed for both bird hunting and clay shooting. Features include a straight English stock with splinter forend, blued finish and mechanical double trigger. Barrel length is 28”/71 cm.

Chambered in 5.56x45 mm NATO (.223 Remington), the  Hellion is a semi-automatic rifle that is derived from the Croatian HS Produkt VHS-2 assault rifle. Originally introduced in a 16”-barrel version, it is now also available with 18” or 20” barrels.

Blaser touts its new B2 1.7-10x42 iC riflescope as a true multi-talent for nearly all hunting applications. We have already taken a first look at the technical specs of this all-round riflescope and summed up the most important details for you. We also reveal how you can already get your hands on Blaser's new catalog with the complete 2024 product range.

More and more hunters are turning to rifles with customizable polymer stocks. With the new Haenel Jaeger NXT Composite, Haenel now also has such a rifle with an "off-the-shelf" custom stock in its program.  Discover what is special about the new stock of the straight-pull rifle from Haenel's Jaeger NXT series, and what makes it so special, in the following article.

The Austrian premium manufacturer Swarovski Optik currently has two attractive special offers for you. Anyone who buys a new riflescope from the Z6i series or a new pair of binoculars from the EL family until September 30, 2023, can look forward to high-quality and useful bonus items from Swarovski Optik. We will tell you what these items are and how you can get them.

With the new CZ Shadow 2 Compact, Czech gun manufacturer Česká Zbrojovka announces "a new benchmark in pure performance for the compact pistol category". We have taken a first look at the new compact pistol for you, which the manufacturer has designed primarily as a defensive gun and with concealed carry in mind.

Smith & Wesson introduces a black and FDE variant of the M&P 5.7 in 5.7x28mm. The new two-tone M&P 5.7 has all the features of the M&P 5.7 pistol, including a huge 22-round capacity and the gas-operated Tempo Barrel System.

The trend of equipping pistols from factory with a cut milled into the slide to accommodate optics naturally does not stop at compact and subcompact guns. For this reason, some optic manufacturers are also adapting the size of their reflex sights accordingly. This is also the case with the US manufacturer Primary Arms, known for its favorable price-performance ratio, with the Micro Reflex Sight …

After a very long wait, Hi Point is introducing the improvement over the previous C-9 model. The new 9mm pistol is available with both a threaded and non-threaded barrel, and the slide is ready for mounting a red dot plate. Magazine capacity is just 10 rounds and aesthetics can be defined as questionable, but the handgun has been conceived to very affordable. 

Two new laser rangefinders from Bushnell: named Bone Collector 1800 and Bone Collector 1000 respectively, they offer ARC technology, one-button control, 1-yard accuracy, and an all-glass optical system. To this, the 1800 model adds onboard ballistics out to 800 yards with Applied Ballistics Ultralite. 

Directly from the field, we tell you about the latest M2 semi-automatic version that Benelli has revamped in its technical features and aesthetics to make it an even more practical and functional shotgun in different hunting situations.

Manufacturer Hausken closes two gaps in its product range with the new hybrid silencer model Jakt JD224Ti, a combination of a reinforced aluminum outer tube and a core made of titanium, as well as the new two-part Quick-Lock quick-change adapter system. We have summarized all the important details about the two new Hausken products for you here.