Live now – Talks, trends, new products: the Ammotec livestream from IWA 2022 – Interesting facts from the brand worlds of RWS, Hausken, Norma and GECO

Live from Ammotec booth at IWA 2022: News and Infos about RWS, Hausken, Norma and GECO 

The livestream has ended. In the near future, we will make the complete stream available here as Video on Demand (VOD), sorted by topic.


It's about to start: the IWA OutdoorClassics 2022 opens its doors for trade visitors. Many manufacturers can hardly wait, including Ammotec. In order to provide all hunters and sport shooters even more with current information, interviews, practical tips and the new products of the brands RWS, GECO, Norma and Hausken, this year 2022  there will be a livestream: Among other things, here at all4shooters.com you can follow the events on stage at the RUAG Ammotec booth in real time on March 3, throughout the entire IWA trade show day. This way, all fans who can't attend the IWA will also be able to watch it live for the first time. We have already asked in advance of course and provide you with an overview of the live program.

From the start of the broadcast you will see the stream on this page. The livestream will be in English.

The schedule for March 3, 2022, between 10:00 and 17:00 CET – this is what you can expect in the Ammotec livestream:

RUAG Ammotec: Digital transformation of the weapons & ammunition industry

Time
Topic
Speaker
10:00Welcome by the CEO of RUAG Ammotec    
Christoph Eisenhardt (CEO)

Talk: "The successful digital transformation of the weapons & ammunition industry under impossible conditions"
Christoph Eisenhardt (CEO)
10:30Break: 30 minutes

RWS: Focus on driven hunting – with a presentation of the new driven hunting ammo

Time
Topic 
Speaker
11:00Welcome
Andreas "Andi" Maly

Talk: Driven hunting, the highlight of the hunting year / The hunter's responsibility for his/her shot. Presentation of a new, special cartridge for driven hunting

The external representation of the hunter in social media          

Andreas "Andi" Maly
11:25Video to deepen the talk with product presentations of RWS novelties for 2022.

11:45Break: 30 minutes

Hausken: Everything you need to know about silencers

Time
Topic 
Speaker
12:15Welcome
Markus Wingert

Talk: "Silencers more than just hearing protection – advantages for accurate shooting and shooting behavior"
Markus Wingert
12:40Video to deepen the talk with product presentations of Hausken novelties for 2022

13:00Break: 30 minutes

Norma: A look into the future – technology, design, innovation

Time
Topic 
Speaker
13:30Welcome
Anton Brask

Talk: "Technology, design, innovation – what does the future look like?" or "Why the 6.5x55 SE became the 6.5 Creedmoor"          
Anton Brask
13:55Video to deepen the talk with product presentations of Norma novelties for 2022

14:15Break: 30 minutes

Norma Part 2: with Norma team member and content creator Steffen Follon.

GECO: insight into international dynamic sport shooting

Time
Topic 
Speaker
14:45Welcome
Hannes Weiler

Talk: IPSC, Pistol, Defence / International trends in sport shooting (3-Gun, IDPA, etc.) 
Hannes Weiler
15:10Video to deepen the talk with product presentations of GECO novelties for2022

15:30Break: 30 minutes   

Ammotec Digital: Influencer marketing in the industry

Time 
Topic 
Speaker
16:00Talk: Influencer Marketing - Why influencers get excited about the most difficult topic on the web – and how brands can help them
Luis Erhardt (GECO IPSC team shooter) and Steffen Foullon (influencer and passionate hunter)
17:00Conclusions and end of the Ammotec IWA Livetalk 2022


We are looking forward to the show. This is digitization the way we want it to be: live, authentic, hands-on and completely accessible. No registration, available for all fans of the brands and anytime later as video versions. Because after the live streams, you will find all the recorded talks in the corresponding video versions here at all4shooters.com and on YouTube promptly. 

The complete livestreams can be found here from 10:00 to 17:00 CET on the all4shooters.com website and additionally on our Facebook channels all4shooters.com / all4hunters.com, as well as the respective brand-related topics on the international social media channels of RWS, Hausken, Norma and GECO.Das Team von all4shooters.com wünscht viel Spaß.

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